Our goal: to promote and strengthen responsible tourism in Colombia
Terra Colombia is a French-speaking incoming travel agency in Colombia. Established locally since 2007 in Pereira and Medellín, we tailor private, made-to-measure trips to the image of each traveler.Discover our complete sustainable development policy on this link
Colombia, the land of green gold
We are fortunate to live in a country of incomparable wealth. Colombia is characterized by unparalleled biodiversity, home to no less than 10% of the world’s flora and fauna, from the coral reefs of the Caribbean to the depths of the Amazon rainforest. This diversity is also reflected in Colombia’s multi-faceted culture: Afro-Colombian heritage on the Pacific and Caribbean coasts, native communities in the Sierra Nevada or Guajira, coffee-growing culture in the Andes, the salsa empire in Cali or the hyper-modernity of Medellín… In such a country, the environmental and social stakes are very high – and the world of tourism has a role to play. It is our conviction at Terra Colombia that the travel industry can not only reduce its negative impact on nature and local communities, but above all have a positive impact, and accompany the move towards a more sustainable Colombia.
A strong commitment to Terra Colombia
At Terra Colombia, we chose the Travelife label to certify our sustainable practices in Colombia because of its comprehensive and rigorous approach to sustainability. The label covers not only environmental impacts, but also social and economic aspects, guaranteeing true 360-degree sustainability. By adhering to the international standards of the Global Sustainable Tourism Council (GSTC ) and passing independent assessments, we demonstrate our commitment to transparent and credible practices. Travelife also provides us with tools, training and ongoing support to constantly improve our sustainability performance. Recognized worldwide, this certification reinforces our position as a responsible travel agency, dedicated to offering authentic experiences while respecting local communities and the environment. Our mission is therefore clear: to constantly improve our activities for the benefit of the Colombian people, local ecosystems and our travellers’ experience.We are convinced that these three objectives are perfectly compatible and mutually nourishing. Thanks to our expertise in the field and our excellent relationships with carefully selected local partners, we strive to promote a vision of travel based on wonder, the unexpected, authentic encounters and surprising discoveries. For us, a trip can be just as enriching for the traveler as it is for the country he or she is exploring.
To take this commitment to our travelers a step further, we are taking action at the agency level. In agreement with the other Terra Panamerica agencies, in January 2024 we began the process of obtaining certification under the TraveLife label, an independent organization specializing in sustainable tourism worldwide. This will enable us to structure our commitments even further, and further strengthen our role as a player in responsible tourism in Colombia.
You will soon be able to find out more about this approach in our CSR action plan.







